Close-up of an open laptop with a women's clothing site open on-screen.

E-Comm Marketing for Small Fashion Brands

I build strategic and sustainable online presences for small fashion brands.

I use a blend of Shopify, email marketing and SEO know-how to help move the needle for your brand and optimize your site to convert.

Does this sound like you?

  • Your site traffic isn’t converting into as many sales as you’d like.

  • You’re unsure about content marketing and email creation.

  • You want more eyes on your brand, but aren’t sure how to get those new customers.

  • You know your site needs help, but you’re overwhelmed by running a small business.

That’s where I come in!

A blonde woman wearing all black, seated with her hands folded on her lap and smiling at the camera.

Hi there! My name is Christine. I’m a consultant with nine years’ experience working in luxury and fashion products. I create solutions for a variety of e-commerce needs, ranging from CRO and technical audits, SEO strategy, and email marketing.

I believe in the power of balancing strategy with good design; that it’s possible for sustainable brands to thrive; and that as a small business owner you can move from overwhelm to a place of empowered action.

You and I both know that not everyone visiting your online store will become a buyer.

But what if I could help you to bump up that percentage?

“Clear, organized infrastructure”

I engaged Christine’s help for pre-launch creative project support for my apparel start-up. Her background in apparel development and expertise in Shopify e-commerce have been instrumental in building out a clear, organized infrastructure for my collection, my website, and my marketing efforts. Christine is organized, meticulous, and thoughtful in her work. Her feedback has consistently made my work better.
— Pam Luk, Founder, Ember + Ace

“Industry expertise, dedication and pragmatism”

Working with Christine has been a fantastic experience. Her industry expertise, dedication, and pragmatism have greatly contributed to our successful collaboration, instilling the confidence needed to enhance our email marketing. We look forward to her ongoing support.
— Anthony Lent team